Media ownerships are all around us, from Movies, Record labels, car industries, and so on. Vivendi may sound familiar for some people but not for all. Companies now days are more about earning money than they are about their customers. While researching on this topic I asked a group of World of Warcraft players, “What company owns this video game?”, and they all responded with Blizzard which is wrong because Blizzard is a company owned by Vivendi. Vivendi has an enormous portfolio boasting some of the biggest titles on all formats. They are a global, French-based media corporation who works with music (universal), television (canal+), films (studio canal), publishing, telecommunications (macro telecom), the Internet, and video games (Blizzard, Activision). Vivendi owns all these companies and earn big money but most of the money comes from their small businesses. Vivendi is the major shareholder in this merged Activision Blizzard, holding a 52% to 48% stake of the newly formed company.Vivendi is also an example of privatization of a public service, the distribution of water and wastewater.
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